I created the four icons in the upper right just for this piece. They have come to symbolize Wellspring’s four arms of their mission statement and will be used in future collateral.
This is a multipurpose piece created for an internal event at Wellspring. Used to fully introduce the new merged brand and create some excitement for the results, it’s a roll-fold, half-fold, full color digital poster the client hoped people at the event would hold-on to and hang in their work space. From what I hear, people have done just that following the event.
There were a number of subsequent pieces created for the event, these are three of four large pull-up banners displayed.